Sunday, 17 April 2011

Icona Jeep

ENVOY TO TOY
Three models completely renewed, a net of 430 dealers (in partnership with Fiat) active within june, above all an unknown spirit, son of the Great Alliance on the axis Turin-Detroit. Jeep leaves again from own myth in order launch in Europe a double offensive in the reign of the Suv: to those of luxury that make tendency more and more and the offroad hard, hard and the pure ones that scrambles up anywhere. In the view-finder there are naturally the German colossus, but also Japanese and Korean, besides the historical rivals of Land Rover, other iconico brand. A difficult challenge and fascinating.

But nobody can boast a tradition as ours - the Ceo of brand the Jeep says, Mike Manley -. A DNA that laughed them to 1941 and has been continuously dawned, with vanguard technologies. The segment of the Suv we in 1941 have invented it, and valued after the war when the soldiers always returned to the civil life guiding Jeep: that tendency became a kind of social network of other times. Moreover the Grand Cherokee has been the first cross-country vehicle of great dimensions in the field of the luxury.

All extraordinary example of offroad the times of the mythical Willys began since from the Wrangler unstoppable, a icona sold in the world in 4,3 million unit. For the scaling to Europe in anniversary its 70, Jeep has name a new continental responsible, Joe Veltri, already produced head of the development of the Chrysler Group. The slid year the total sales have been of 420.000 vehicles (+24% on 2009), of which 291,000 in the United States and 3,600 in Italy.

The objective is to grow also, and above all, in Europe: We head for beyond 125.000 deliveries in 2014 - Manley explains -, thanks to the new distributive structure and the next compact model whose production is previewed to Mirafiori. The 2011 will be closed with 25.000 units in the old Continent, the first trimester has been optimal with an increase of 36%. According to the programs, the European market of the Suv will leaven in next the three years from 0,8 to 1,2 million and Jeep introduces to the challenge with renewed, modern models and interesting. And with now ideal diesel motors for the new markets.

If the Wrangler (also in the declination to 4 today more comfortable Unlimited doors and in the inner ones) remains the symbol for excellence of the American Jeep, is above all from Compass and Grand Cherokee that the brand of Detroit attends numbers important. Wrangler while offers unknown turbodiesel 2,8 from 200 Cv, also with Stop&Start, automatic gearshift in option, hard-top removable. Preparations Sport, Sahara and Rubicon.

The new Compass, defined Urban Suv for compactness and agility, has given a look winning with inner refined and levels of comfort from advanced segment. Available also in version 2WD (front-wheel drive with motor TD 2,2 from 136 Cv), offers sophisticated technologies: for the emergency, beyond 30 devices of attendance to the guide, between which the evolven Hill Assist Start. The versions 4WD adopt a motor 2,2 liters from 163 Cv, that it hardly consumes 6,6 liters for 100 km. In offroad emerges the typical DNA Jeep, thanks to the system of integral traction with Freedom Drive that ripartisce the brace to the wheels with better adhesion.

Heir of the Wagoneer years Sixty (than had not happened total), the Grand Cherokee already sold in 4 million unit in 100 Countries has been completely rivoluzionato, or for the USA or for Europe. We have aimed a lot at the quality - Steve Bartoli says, head of the international planning - with 45.000 hours of specific formation for the dependent of Jefferson. The inner ones are lussuosi, with materials and vanguard technologies, the posterior space also has been increasing. Fundamental the arrival of the new Multijet 3,0 realized V6 turbodiesel from Fiat Powertrain with VM the Motors, new entry in the galaxy of the Ingot.

A powerful and elastic motor, very more attractive of the precedence benzine V6 Pentastar from 3,6 liters and V8 from 5,7 liters. With powers of 190 and 240 Cv (440 and 550 Nm), the 3 liters turbodiesel concurs a saving of fuel and emissions of 20%. Between the innovationes introduced on Grand Cherokee, the adjustable pneumatic suspensions Square and the systems of integral traction Square II and Square with differentiate them electronic posterior assisted from the Hill Descent Control (the 12 parameters for the division of the brace). Sul forehead emergency, 45 devices of attendance. The three preparations: Laredo, Limited and Overland

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